Wednesday, November 02, 2005

Shakeup at CNN!!!

November 2, 2005
CNN Ousts Aaron Brown and Gives Slot to Anderson Cooper
By BILL CARTER

CNN ousted its longtime prime-time anchor, Aaron Brown, today in favor of Anderson Cooper, who has received extensive media attention in the wake of his widely publicized coverage of Hurricane Katrina.

Jonathan Klein, the president of CNN/U.S., said today that he and Mr. Brown had mutually agreed that Mr. Brown would leave the cable news network because the new CNN lineup left "no options" for a program that would include Mr. Brown. "It is, unfortunately, a zero-sum game," Mr. Klein said.

The realigned CNN lineup will place Mr. Cooper's program "360," which had previously run at 7 p.m. Eastern time weeknights, in the 10 p.m. time period that had been occupied for the last four years by Mr. Brown's program, "Newsnight." Mr. Cooper's program will also expand to two hours, from 10 until midnight. CNN has experimented with that two-hour format over the past month, with Mr. Cooper joining Mr. Brown to serve as co-anchor of the program.

The audience levels for that program have increased markedly in the last month, a development that CNN attributed to Mr. Cooper's presence. In the 7 p.m. hour, where Mr. Cooper had previously worked, CNN will insert the final hour of its three-hour-long "Situation Room" program with Wolf Blitzer. That program has been running from 3 to 6 p.m. Eastern time each weekday. Now it will run from 4 to 6 p.m., leading into an hourlong newscast anchored by Lou Dobbs, with Mr. Blitzer coming back at 7 p.m. for one more hour.

Paula Zahn's program will continue to run from 8 to 9 p.m. and Larry King's show will remain from 9 to 10 p.m.

Mr. Klein said the moves were made chiefly to elevate the profiles of the two news figures that he said have been growing in popularity at CNN, Mr. Cooper and Mr. Blitzer.

"We want to expose Anderson and Wolf to more people," Mr. Klein said.

He said that Mr. Cooper, who is 38, had so stood out for his "passion and enthusiasm" - especially during the coverage of the aftermath of Hurricane Katrina and its impact on New Orleans and the Gulf Coast - that "his name has been on the tip of everyone's tongue."

Mr. Klein also complimented Mr. Brown, who is 56, saying "he is a first-class news talent, no question." But he repeated that CNN simply had no program to offer Mr. Brown.

Mr. Brown did not respond to telephone calls and e-mails requesting comment. A CNN spokeswoman said Mr. Cooper was on vacation and unavailable for comment.

Wrap...

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